Do This ONE Thing to Start Your Business Today!
Have you been running that project through your mind for a while? Perhaps thought to expand your marketing? Maybe you’ve just thought about starting your business for a while?
What about the book you wanted to write, or that showcase you wanted to enter?
There plans to ponder, copious amounts of ideas to consider, returns to be responsible for, and worries to weigh. Diving into all of that just seems like a deep-end nightmare, doesn’t it?
Looking at your business from the angle of its total scope can give you an idea of what it takes to get it right.
It’s a great viewpoint for knowing what’s ahead. But this can often be the point where many stop
and never really get started.
Even those armed with great resources and know-how often don’t take the jump into something unknown.
And it is exactly why such an elementary idea of “JUST DIVE IN” is a catalyst for pivoting into forward momentum.
This is the golden advice of the DOER!
Even a colossal idea is just an idea. Unless you roll your sleeves up and dive in for action, nothing
will come of it.
It may as well be a dust bunny beneath your bed, collecting dust under something that actually gets use.
NIKE’s slogan “Just Do It” captivated the athletic community not because it had given it a new thought-provoking concept, but because it captured, simply, the thing that the DOERS already knew.
Nothing gets done unless you JUST DO IT.
This isn’t advice or even something that comes naturally to many people. I often tend to JUST PLAN IT! (Which doesn’t even pack the same punch if you ask me.)
But when it comes to implementing the plan, no other attitude except JUST DIVE IN will be an
acceptable means of getting it started.
My own Ah-ha moment.
I had written a hundred outlines, hundreds of topic ideas, a whole incomplete book on organizing content, and even more on MY BIG PLAN. After all of it, I went to my blogger friend and confessed my issues with getting on with the task of business writing.
“You need an outline.” She says.
“I’ve made 100 outlines!” I protested.
“Enough outlines! Just dive in!”
GASP! What offense is this to my ears??? What are you getting at EXACTLY? You mean… DO SOMETHING about it??
What astounding revelation! How completely sound, such advice! The clouds have parted and enlightenment has come to settle upon me.
Trust in the organic.
Maybe you have been running your business for a long time. Perhaps you are just starting out in the beginning stages of building up content.
In navigating the world of business, you might tempted to do a lot of waiting.
Wait until you have the right amount of capital. Wait until you have the perfect sponsor or mentor. Wait until you can afford the industry standard equipment.
Except for adhering to legal standards within certain fields of professional practice; that is a tricky mindset and a sticky mire to be stuck in.
If you execute no effort in the DOING of business, you will see no movement IN your business.
Even if you HAVE to wait on some things, there is absolutely plenty to DO in the meantime. Always be working toward the bettering of your business.
Progress is the goal
DO NOT WAIT. I waited. I waited for many years for the right situation to occur to DO BUSINESS. Even while I conducted services and offered my time and researched the market over and over and over, I still hesitated to do the business I set out to do.
I got myself right in the way by occupying myself on the “in the meantime” of my very own ideas and dreams.
It’s not until one step is taken, then the next (instead of waiting for perfection) that you can get anywhere.
Perfection is an illusion
If you are waiting until your product or service reaches perfection before you budge out of your planning stages, then your expectations may be unrealistic or lack understanding.
Which is great if a rigid and stressful business is your goal.
High standards and perfect quality in most industries are products of failure and hard knocks.
There are a million resources. (I even made a few during the “in the meantime” when I was waiting for perfection to get on with my own goals.) They can be helpful if you allow yourself to use them as tools and not distractions to the purpose of your business.
Resources and advice and the expert opinions on how to do things the “best way” are useful. If fear of doing it the “wrong way” get “in the way” of getting you “on the way” then just start “anyway”.
It’s important to be educated about the bumps ahead in your journey, it’s not important to build a vehicle that is bump-proof before you ever drive on the road.
When it comes to diving into something as big as small business, you will regret waiting for the water to be smooth enough for comfort.
The water is stirred, there is already something going on where you are waiting to swim, and you can either be a part of the action or you can wait by and never dive in.
But to go from bystander to swimming in success, you’ve got to JUST DIVE IN.
